eXtraSearch Case Study - SEO for GRP Products

SEO Case Study: Significant natural search traffic increase

eXtra has provide SEO services to Kingsley Plastics since September 2010

Natural search figures increased by 73% in six months

SEO Client

Kingsley Plastics provide a range of industrial GRP products and housings; including kiosks, cabinets and covers. They wanted to improve natural search figures and keywords rankings for their website.

eXtraSEO Approach

search engine optimisation


eXtraSearch have continually monitored the Kingsley Plastics website to ensure that it is fully SEO optimised. Activity has included:

  • Review of keyword phrases to ensure the most relevant phrases are being targeted
  • Additional off page optimisation to support keyword ranking
  • Minor page updates and amends to website to ensure they support the correct keywords

eXtraSEO Results

  • Natural search traffic has reached its highest level to date in February 2011. This is an increase of over 73% on the sites traffic back in August 2010
  • 12 main keywords improve their ranking position, with over 16 keywords holding a Google UK search first page position
  • Cached pages have increased by over 13% from December to February
  • Back links have increased by over 74% from December to February

Effective search engine optimisation will give a significant rise in natural non paid traffic to your website, with very dramatic results once your website is in the top few positions of Google.

Contact eXtra for further information on this case study.


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"Our initial site was not achieving the visibility that we needed... ... eXtra proved invaluable in making full use of Google"

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