By Rachel | Published: May 13, 2010
We frequently get asked advice regarding a website being delisted from Google. But the first thing to check is whether the website actually is delisted. This can occur if dubious link building or other SEO tactics are used, but quite often the website has simply lost high positions through poor quality SEO or SEO work which focuses too much on one area.
By Rachel | Published: May 9, 2010
January was a strange month for online marketing. The business searches started very slowly and very late as UK employees were more interested in tobogganing, sledging or skiing in the snow than getting to work. The first half of January was therefore very sluggish for many businesses in terms of online orders and enquiries.
But with help from ongoing SEO work many websites then experienced high month on month growing visitor numbers with corresponding sales or enquires.
By Rachel | Published: May 5, 2010
This article is one in a series of articles on SEO myths, which explains some surprising facts about SEO information.
We frequently get asked to use a blog as part of SEO work, and often find new enquires have set up their own blog in the belief it will help get their website to number one in Google.
By Rachel | Published: April 18, 2010
Which is more important? Having control over your website content so it is always up to date or having a highly ranked website?
Most businesses would like both
By Rachel | Published: March 2, 2010
One difficulty facing SEO agencies is trying to inform business owners that striving for hundreds of poor links us not a good tactic; agencies have clients wanting to know ‘how many more links’ have been achieved, and it is often easier to acquire a few more rather than re-educate the client that masses of low grade links are not a useful target.
By Rachel | Published: February 24, 2010
Proper SEO work on a website is time consuming and involves writing effective good quality copy on the website, not stuffing a keyword metatag full of keywords, or even editing every keyword metatag manually to be a carefully crafted list of relevant keywords.
By Rachel | Published: February 12, 2010
Local SEO or GEO-SEO or Local search refers to being visible for searches including your location or the location in which you operate. Google Local Business provides great opportunities for this and optimising Google Local Business listings to be found for more relevant search terms has been part of our search engine optimisation work for many years.
By Rachel | Published: February 11, 2010
But successful website marketing is not just about website visitors, it is also about goals such as completed contact forms or sales. In the last month our search clients have recorded well over 45 thousand such goals, representing over 1,500 product sales or contact enquiries per day. Investment in search engine optimisation works.
By Rachel | Published: February 10, 2010
Well optimised high ranking websites are likely to have complex .htaccess files , especially if the website domain name has a long history. This type of SEO work is essential to get right for the complicated dynamic or ecommerce websites.
